Cadillac is not just the luxury division of the General Motors family; it has also made a significant mark in the performance vehicle segment with its V-Series. To honor this sporting heritage, Cadillac has decided to dive into the world of motorsports. Starting in 2026, the prestigious brand will join the exclusive ranks of Formula 1.
While the announcement is thrilling, it’s not entirely surprising, as the American automaker has shown interest in racing in the past. Let’s not forget Cadillac’s participation in endurance events, including the legendary 24 Hours of Le Mans.
Reaching the Summit
In motorsports, Formula 1 is the ultimate benchmark. It features some of the world’s best drivers and enjoys immense global visibility—something General Motors has recognized. This is why the group decided it was time for Cadillac to step into Formula 1.
The American automaker will make its debut on the starting grid in 2026, marking the first new team to join F1 since 2016, as noted in Cadillac\'s press release.
Electrified Technologies
Formula 1 is not just a great platform for promotion; it also serves as a testbed for developing new technologies. This aligns perfectly with General Motors\' ambitions to advance its expertise in electrified technologies.
Unsurprisingly, Cadillac has chosen Mario Andretti as its team principal. Andretti, the last American driver to win the Formula 1 World Championship, brings unparalleled experience and credibility to the team.
Personally, I can’t wait to see what General Motors and Cadillac bring to Formula 1. With the group’s substantial resources, the competition is sure to become even more exciting.
Jean-Sébastien Poudrier